How to Get on TBPN (and Other Live Tech Shows): A Guide for Funded Founders
How to get on TBPN: give the hosts a reason to talk to you today, usually a funding round, a launch or a milestone, and make it easy to say yes. Here's how the show works, what gets founders booked, and similar shows to pitch.
Want people to find you after the show? Jamco PR gets founders and tech companies on Business Insider, USA Today and AP News with guaranteed placements.
Book a callGet a free articleShort answer: there's no booking fee or form that guarantees a spot. TBPN's hosts choose their own guests, so your best chance is a timely, specific story, ideally through someone the hosts already know. Anyone who promises you a guaranteed TBPN appearance isn't being straight with you.
What TBPN is
TBPN is a live video and audio show about technology and business, hosted by John Coogan and Jordi Hays. It streams live on weekdays and covers the day's tech news with founders, investors and operators as guests.
OpenAI acquired TBPN in April 2026. OpenAI has said the hosts still run the programming and choose the guests.
What gets founders booked
- A news hook: a funding round, a launch, a big customer, a benchmark result or a milestone you can announce on the day.
- A clear one-line story: what changed, why it matters, and the number that proves it.
- A founder who's good live: short answers, a point of view, and no reading from notes.
- Proof the audience can check: public coverage, a demo, or data.
- A warm route in: an investor, a past guest or a mutual connection who can introduce you.
How guest segments tend to work
Many founders appear in short segments of around ten minutes tied to that day's news, often alongside several other guests announcing rounds, launches or milestones. Plan your story to land in that time: the news, the proof, and one memorable line.
Other live tech shows and podcasts to pitch
| Show | Hosts | Good for |
|---|---|---|
| TBPN | John Coogan and Jordi Hays | Founders with funding, launch or milestone news |
| MTS (Monitoring the Situation) | Live stream on X, backed by a16z | Founders comfortable with fast, internet-culture conversation |
| No Priors | Sarah Guo and Elad Gil | AI founders and researchers |
| Latent Space | swyx and Alessio Fanelli | AI and developer-tool companies speaking to AI engineers |
Before you pitch
- Lead with the news and the number, not your company history.
- Offer a specific date, ideally the day you announce.
- Send a short clip of the founder speaking so producers can judge them live.
- Have coverage ready for people who look you up after the show, such as articles on publications they recognise.
Where Jamco PR fits
Shows like TBPN are pitched, never guaranteed. What a founder can control is what people find when they search after hearing the name. Jamco PR gets founders and companies on Business Insider, USA Today, Yahoo Finance, AP News and 35+ other publications with guaranteed placements, the first live in as little as 24 hours. Projects start at $5,000.
Guaranteed placements on Business Insider, USA Today, Yahoo Finance and AP News. The first article can go live in as little as 24 hours.
Free article: about your company, on The Tech Tier.
Recent client results
Real Jamco PR placements you can read today. Most clients see their first article within 14 days.
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Frequently asked questions
Can you pay to get on TBPN?
We haven't found any way to buy a guest spot. The hosts choose their guests, so treat anyone selling a guaranteed TBPN appearance with caution.
Who owns TBPN?
OpenAI acquired TBPN in April 2026. OpenAI has said the hosts keep control of programming and guest choice.
What should a founder pitch to TBPN?
Timely news with a number: a funding round, a launch, a major customer or a benchmark result, announced on the day, with a founder who is good live.
Does a PR agency help get on shows like TBPN?
An agency can shape the story, time it and pitch it through the right people, but it can't guarantee the booking. Ask any agency exactly what is guaranteed and what is pitched.
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