7 Best Fintech PR Agencies in 2026 (Compared)
An honest comparison of PR and communications agencies for fintech companies, from early-stage startups to established financial brands: who each one fits best and how they work.
Full disclosure: this guide is written by Joseph Tannous, founder of Jamco PR, which is one of the agencies below. We've included the firms fintech founders most often compare, and tried to be straight about who each one fits best, including when Jamco isn't the right choice.
In fintech, trust decides everything. Partners, banks, regulators and investors all want proof that a young company is credible before they take a meeting. The right agency depends on whether you need fast top-tier credibility, a long-term financial communications partner, or specialist crypto reach.
The shortlist at a glance
| Agency | Best for | How it works | Based in |
|---|---|---|---|
| Jamco PR | Fintech founders who want top-tier placements fast | Guaranteed placements, fully done for you | Tallinn, Estonia (works worldwide) |
| Vested | Established financial brands and well-funded fintechs | Full-service financial communications | New York (plus SF, London, Toronto) |
| Caliber Corporate Advisers | Fintech, insurtech and proptech companies | Specialist PR and content program | New York |
| Prosek Partners | Financial and professional services firms | Large integrated communications firm | New York (global offices) |
| Channel V Media | B2B tech and finance brands | PR and content program | New York |
| Bospar | Growth-stage fintech and tech brands | Ongoing PR program, fully remote team | Remote, US |
| Coinbound | Crypto and Web3 projects | Ongoing PR and marketing | US |
1. Jamco PR: best for fast, guaranteed top-tier credibility
Jamco PR gets fintech and SaaS founders on Business Insider, USA Today, Yahoo Finance, Investing.com, Benzinga and 35+ other publications. Instead of a monthly retainer, placements are guaranteed: if one doesn't go live within 60 days, it's replaced with another top-tier outlet at no extra cost. Founders fill out one questionnaire and send a photo; the team handles the story, writing, outreach and publication.
Example: The Binary Holdings, a blockchain and AI infrastructure company, landed 5 placements in 2 weeks, including Investing.com and HackerNoon, timed around its funding round.
Consider another agency if you need investor relations, regulatory or crisis communications, or a large team running communications for a public company.
2. Vested: best for established financial brands
Founded in 2015 and headquartered in New York, with offices in San Francisco, London and Toronto, Vested is one of the largest agencies dedicated to financial services. It works with banks, asset managers, capital markets firms, payments companies and fintechs.
Good fit for well-funded fintechs and financial institutions that want a full communications and marketing partner.
3. Caliber Corporate Advisers: best for fintech-only specialists
New York-based Caliber, founded in 2010, focuses only on financial services, fintech, insurtech and proptech. It offers PR, content marketing and social media, and is known for making complex financial products easy to understand.
Good fit if you want an agency that works exclusively in your sector, on an ongoing basis.
4. Prosek Partners: best for large financial and professional services firms
Founded by Jennifer Prosek in New York, Prosek Partners is a large communications firm focused on financial and professional services, with offices across the US, London, Abu Dhabi and Cape Town. Services span media relations, investor relations, crisis communications and public affairs.
Good fit for larger companies that need investor relations, crisis capability and global reach in one firm.
5. Channel V Media: best for B2B tech and finance storytelling
Founded in 2008 in New York, Channel V Media works across technology, finance, B2B and AI, combining PR with content marketing to turn complex products into clear market stories.
Good fit for B2B fintechs that want PR and content from the same team.
6. Bospar: best for growth-stage fintech
Bospar is an independently owned, fully remote tech PR firm founded in 2015, with fintech among its core sectors and clients including Varo Money and PayPal. PRovoke Media has named it one of the best technology PR agencies in the world.
Good fit for growth-stage fintechs that want an experienced US tech PR team on an ongoing basis.
7. Coinbound: best for crypto and Web3
Coinbound has run Web3 PR and marketing campaigns since 2018, with coverage across crypto and mainstream financial media and clients such as Sui, Cosmos and eToro.
Good fit if your audience is crypto-native. For fintech and blockchain infrastructure companies aiming at mainstream business media, a generalist fintech PR agency may fit better.
What to ask a fintech PR agency before you sign
- Which fintech or financial outlets have you placed clients on in the last 3 months? Can I see the links?
- Do you guarantee placements, or only outreach?
- How do you handle compliance review of quotes and claims before anything is published?
- Can you time coverage around our funding round, launch or license announcement?
- How much of our team's time will this take each month?
Frequently asked questions
What is the best PR agency for fintech startups?
For fast, guaranteed top-tier placements, Jamco PR. For an established financial brand that needs a full communications partner, Vested or Prosek Partners. For a fintech-only specialist, Caliber Corporate Advisers. For crypto and Web3, Coinbound.
How much does fintech PR cost?
Traditional fintech PR retainers commonly run from about $5,000 to $20,000+ per month, usually without guaranteed results. Placement-based agencies such as Jamco PR charge for coverage that goes live rather than for time spent pitching.
Why does PR matter so much for fintech companies?
Fintech buyers, partners and investors need to trust a company with money and data before they engage. Coverage on recognized publications is fast third-party proof that a young fintech is credible.
Can PR help a fintech raise money?
Yes. Investors search for a company before meeting it. Coverage timed around a funding round, like The Binary Holdings' 5 placements in 2 weeks, makes the company look like the safer bet.
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