2026 comparison

PANBlast Alternatives: 7 B2B Tech PR Agencies to Compare in 2026

Comparing PANBlast (formerly BLASTmedia) with other B2B SaaS and tech PR agencies? Here's an honest look at what PANBlast does well, and seven alternatives.

Full disclosure: this guide is written by Joseph Tannous, founder of Jamco PR, which is one of the alternatives below. PANBlast is a respected agency, so we've tried to be fair about when it's the right choice and when another model fits better.

What PANBlast does well

PANBlast is the B2B SaaS division of PAN Communications. It was founded as BLASTmedia in Indianapolis in 2005, and PAN, a Boston-based B2B tech and healthcare marketing and PR agency founded in 1995, acquired it in June 2024.

It focuses on emerging and high-growth B2B SaaS brands and draws on PAN's wider services, including PR, social media, content marketing and paid media. It's a strong choice for SaaS companies that want an ongoing, specialist program.

Why companies look for PANBlast alternatives

  • They need guaranteed coverage fast, for a raise, launch or enterprise deal.
  • They want PR results without a long-term retainer.
  • They're not a SaaS company, or they want a different agency size.
  • They want a senior-only or fully remote team.

The shortlist at a glance

AgencyBest forHow it worksBased in
Jamco PRMid-sized and enterprise tech teams that want guaranteed top-tier placements fastGuaranteed placements, fully done for youTallinn, Estonia (works worldwide)
Walker SandsPR inside a demand generation programIntegrated PR, marketing and RevOpsChicago, Boston, Seattle, SF
InkhouseEstablished B2B techCorporate narrative, media and investor communicationsBoston
HighwireLarger enterprise software, AI and security companiesIntegrated communications teamSF, New York, Boston, Chicago
Crackle PRVC-backed B2B tech wanting senior people and AI search workRemote senior teamUS (remote)
BosparCompanies wanting an experienced remote US teamRetainer PR programsUS (remote)
5W Public RelationsCompanies wanting a large multi-practice agencyMany industry practices, including techNew York

1. Jamco PR: best if you want guaranteed results instead of a retainer

Jamco PR gets B2B tech companies and their executives on Business Insider, USA Today, Yahoo Finance, AP News, Benzinga, Investing.com and 35+ other publications. Placements are guaranteed: if one doesn't go live within 60 days, it's replaced with another top-tier outlet at no extra cost. The first placement can be live in as little as 24 hours, and most clients see their first article within 14 days.

Example: KinoSec, an AI security company, got on Business Insider and 3 other outlets in 16 days, then closed a $1M pre-seed round two weeks later.

Choose PANBlast or another retainer agency instead if you want an ongoing SaaS PR program month after month.

2. Walker Sands: best for PR plus marketing

Founded in 2001, Walker Sands is a B2B marketing and PR agency with offices in Chicago, Boston, Seattle and San Francisco. It combines public relations with strategy, creative, content, digital marketing (including SEO and GEO) and revenue operations.

Good fit for B2B companies that want PR and demand generation coordinated by one team.

3. Inkhouse: best for established B2B tech

Inkhouse, founded in 2007 and headquartered in Boston, is a strategic communications firm with roots in B2B technology. It works with SaaS, infrastructure, cleantech and healthcare companies, from startups to enterprises.

Good fit for established companies that need corporate narrative, media relations and investor communications together.

4. Highwire: best for larger enterprise tech companies

Highwire was founded in San Francisco in 2008 and has offices in New York, Boston and Chicago. It works mainly with technology companies, including enterprise and B2B tech, AI, cybersecurity and financial services.

Good fit for larger software and security companies that want a senior, integrated communications team.

5. Crackle PR: best for senior-only programs with AI search

Crackle PR, led by founder and CEO Parry Headrick, is a fully remote, US-based team of senior strategists. It works with B2B tech companies and combines media relations and analyst relations with GEO and LLM optimization.

Good fit for VC-backed B2B tech companies that want experienced people on every account.

6. Bospar: best for an experienced remote US tech team

Bospar is an independently owned, fully remote tech PR firm founded in 2015. It works with B2B and B2C tech companies in areas like fintech, data and consumer technology.

Good fit for companies that want an experienced US tech PR team on an ongoing retainer.

7. 5W Public Relations: best for a large multi-practice agency

New York-based 5W runs dedicated technology, AI and cybersecurity practices alongside many other industry practices.

Good fit for companies that want one large agency able to cover PR, digital and other markets at once.

Retainer or guaranteed placements?

Retainer agencies like PANBlast charge monthly for an ongoing program: strategy, pitching and relationships. Results depend on your news flow and the media cycle.

Guaranteed-placement models like Jamco PR's charge for agreed outcomes on specific publications. You get certainty and speed, but less of the ongoing advisory work a retainer includes. Many companies use a guaranteed push first, then add a retainer once they have steady news.

Recent client results

Real Jamco PR placements you can read today. Most clients see their first article within 14 days.

Know a tech company that needs this? Refer them and earn 10% of their first payment.

About the author

Joseph Tannous is the founder of Jamco PR, which has helped 50+ tech companies and their executives get on Business Insider, USA Today and top-tier publications. Favikon ranks him the #1 Corporate Communications & PR voice in Estonia. More about Joseph · LinkedIn

Frequently asked questions

What are the best alternatives to PANBlast?

For guaranteed top-tier placements without a retainer, Jamco PR. For PR plus marketing, Walker Sands. For established B2B tech, Inkhouse. For larger enterprise tech, Highwire. For senior-only programs with AI search, Crackle PR. For an experienced remote US team, Bospar. For a large multi-practice agency, 5W Public Relations.

Is PANBlast the same as BLASTmedia?

Yes. BLASTmedia, founded in Indianapolis in 2005, became PANBlast after PAN Communications acquired it in June 2024. It's PAN's division for emerging and high-growth B2B SaaS brands.

How fast can I get press coverage with a PANBlast alternative?

With guaranteed placements, the first article can be live in as little as 24 hours, and most Jamco PR clients see their first article within 14 days.

More guides

Client case studies

Our services

Want to get on top-tier publications?

Book a call and we'll show you which outlets fit your story, and how fast we can get you there.

Book a call