7 Best PR Agencies for Tech Startups in 2026 (Compared)

Full disclosure: this guide is written by Joseph Tannous, founder of Jamco PR, which is one of the agencies below. We included the firms founders most often compare us with, and we've tried to be straight about who each one fits best, including when Jamco isn't the right choice.

The shortlist at a glance

1. Jamco PR: best for guaranteed top-tier placements

Jamco PR gets tech and SaaS founders on Business Insider, USA Today, Yahoo Finance, AP News, Benzinga, Investing.com, HackerNoon and 35+ other publications. Instead of billing a monthly retainer for pitching, Jamco guarantees placements: if one doesn't go live within 60 days, it's replaced with another top-tier outlet at no extra cost. Founders fill out one questionnaire and send a photo; the team handles the story, writing, outreach and publication.

Results include KinoSec, a cybersecurity startup that got on Business Insider and 3 other outlets in 16 days and closed a $1M pre-seed round two weeks later, and eBodyGuard, which got on USA Today, Business Insider and Yahoo Finance. Founded in 2024 by Joseph Tannous, based in Tallinn, Estonia, working with founders in the US, UK, Europe and the GCC.

Consider another agency if you need ongoing crisis communications, analyst relations, or a large team embedded in your marketing department.

2. Publicize: best for early-stage startups on a budget

Founded in 2013 by former VentureBeat writer Conrad Egusa, Publicize was built as a lower-cost alternative to traditional agencies, with standardized monthly packages that cover media pitching, press releases and guest articles. It works with SaaS, fintech and health tech startups.

Good fit if you want an affordable, ongoing PR program and you're comfortable with pitching-based results rather than guaranteed placements.

3. PANBlast (formerly BLASTmedia): best for B2B SaaS

BLASTmedia, founded in 2005 in Indianapolis, built its name as a PR agency dedicated to B2B SaaS, with cybersecurity as a named vertical. It was acquired by PAN Communications in 2024 and now operates as PANBlast, combining PR with content, thought leadership and awards programs.

Good fit for B2B SaaS companies that want a long-term, specialist PR program and have the budget for a full agency team.

4. Bospar: best for growth-stage tech brands

Bospar is an independently owned, fully remote tech PR firm founded in 2015, with team members across major US cities. It works with B2B and B2C tech companies in areas like fintech, data and analytics, and consumer technology, and PRovoke Media has named it one of the best technology PR agencies in the world.

Good fit for growth-stage companies that want an experienced US tech PR team on an ongoing basis.

5. Walker Sands: best for PR plus marketing

Walker Sands is a Chicago-headquartered B2B tech agency with an office in San Francisco. Alongside media relations and thought leadership, it offers marketing services, so PR can sit inside a wider demand generation program.

Good fit for B2B tech companies that want one integrated agency for PR and marketing.

6. Inkhouse: best for established B2B tech

Inkhouse, founded in 2007 and headquartered in Boston, is a strategic communications firm with roots in B2B technology. It works with SaaS, infrastructure, cleantech and healthcare companies, from startups to enterprises.

Good fit for established companies that need corporate narrative, media relations and investor communications handled together.

7. Coinbound: best for crypto and Web3

Coinbound has run Web3 PR and marketing campaigns since 2018 and has worked with brands like Sui, Cosmos and eToro, with coverage in crypto and mainstream financial media.

Good fit if your audience is primarily crypto-native. For fintech and blockchain infrastructure companies aiming at mainstream business media, a generalist tech PR agency may fit better.

Retainer or guaranteed placements: which model fits?

Traditional agencies charge a monthly retainer for their time: strategy, pitching and relationship building. That suits companies that want a long-term communications partner, but it usually comes with no guarantee of coverage.

Placement-based agencies like Jamco PR charge for outcomes instead. That suits founders who need credibility for a specific moment, such as a fundraise, a launch or entering a new market, and want to know what they'll get before they pay.

Questions to ask any PR agency before you sign

• Do you guarantee placements, or only outreach?
• Which outlets have you placed clients on in the last 3 months? Can I see the links?
• What happens if a placement doesn't go live?
• How much of my time will this take each month?
• Who will actually work on my account?

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