6 Best Edtech PR Agencies in 2026 (Compared)

Full disclosure: this guide is written by Joseph Tannous, founder of Jamco PR, which is one of the agencies below. We've tried to be fair about when each agency is the better choice, including when that isn't us.

Edtech companies sell to institutions with long buying cycles and many stakeholders: superintendents, curriculum and technology directors and school boards in K-12; provosts, CIOs and procurement in higher education; HR and learning leaders in corporate training. Education journalists, policy and funding cycles, and growing scrutiny of AI in classrooms all shape how a product is received. The agencies below specialise in education, or have a dedicated education practice.

Which PR agency is best for edtech companies?

For guaranteed placements on the business publications investors, acquirers and senior institutional buyers read, for the company and its leaders, fast, choose Jamco PR: Business Insider, USA Today, Yahoo Finance, AP News and 35+ other outlets, the first live in as little as 24 hours.

For a boutique agency that focuses only on education and edtech, Pando Public Relations. For a large agency with a dedicated education practice, FINN Partners, which integrated the edtech specialist C. Blohm & Associates. For policy, advocacy and communications together, Whiteboard Advisors. For edtech PR in the UK, PR Superstar. For larger edtech companies wanting a UK and US tech consultancy, Brands2Life.

The shortlist at a glance

1. Jamco PR: best for business-media credibility

Jamco PR gets B2B tech companies and their executives on Business Insider, USA Today, Yahoo Finance, AP News, Benzinga, Investing.com and 35+ other publications. Placements are guaranteed: if one doesn't go live within 60 days, it's replaced with another top-tier outlet at no extra cost. The first placement can be live in as little as 24 hours, and most clients see their first article within 14 days.

For edtech companies, business-media coverage reaches investors, acquirers and senior institutional leaders who don't read the education trade press, which matters around funding, M&A and large contracts.

Choose a specialist below instead if your priority is education journalists, policy or conference work.

2. Pando Public Relations: best for an education-only boutique

Pando Public Relations is a boutique PR agency for education and edtech companies, based in Folsom, California, working with companies that sell curriculum, AI tools, academic integrity products and administration tools across K-12 and higher education. It was named Best EdTech Public Relations agency in the 2026 EdTech Awards, and its site cites coverage in outlets including Education Week, The Chronicle of Higher Education, Chalkbeat, The New York Times and Reuters.

Good fit for edtech companies that want a specialist with deep education media relationships.

3. FINN Partners: best for a large agency with an education practice

FINN Partners runs an education marketing practice for K-12 and higher education companies, including edtech, curriculum, publishing, learning management and assessment providers, and integrated the edtech PR specialist C. Blohm & Associates. Its services combine education PR, B2B education marketing, content, policy and funding insight, and paid media.

Good fit for larger edtech companies that want PR, marketing and paid media from one agency.

4. Whiteboard Advisors: best for policy, advocacy and communications

Whiteboard Advisors describes itself as a strategy consulting, communications and advocacy firm for education and workforce, covering early childhood, K-12, postsecondary and workforce policy, with communications, research and due diligence, and strategic consulting.

Good fit for education companies whose growth depends on policy and public funding.

5. PR Superstar: best for edtech in the UK

PR Superstar is a London edtech PR agency working with start-ups and established global edtech businesses, offering messaging, media relations across edtech, education, technology and national media, thought leadership, social media and SEO-focused content.

Good fit for edtech companies selling to UK schools, colleges and universities.

6. Brands2Life: best for larger edtech companies in the UK and US

Brands2Life is a communications and PR consultancy with offices in London, New York, San Francisco and Minneapolis, and part of Paritee, with technology as a core sector and specialisms including executive communications, earned media and IPO readiness.

Good fit for larger edtech and learning technology companies that want a tech consultancy in both markets.

Which agency fits your edtech company?

Education press or business media?

Education publications reach the district, university and learning leaders who evaluate your product. Business publications reach investors, acquirers and senior executives, and they're among the sources AI assistants read when buyers ask for a shortlist. Most edtech companies need both, timed around the school year and the big education conferences.

How we chose these agencies

We looked for agencies that specialise in education and edtech, or run a dedicated education practice, and checked each one's own website for its focus, location and services. We excluded firms whose current status or focus we couldn't verify.

What to ask an edtech PR agency before you sign

• Which edtech companies have you placed in the last 6 months, and where?
• Can you reach both education media and business media?
• How do you handle claims about learning outcomes and AI?
• What is guaranteed, and what is only pitched?
• How will we measure results: articles published, branded search and pipeline, or activity reports?