2026 comparison

9 Best PR Agencies in Jordan and Amman (2026)

The best PR agencies in Jordan for 2026, compared: local Amman firms and global networks with Amman offices, what each is best at, and which one fits a tech startup, an IT services exporter, a fintech, a government-facing organisation or a consumer brand.

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Full disclosure: this guide is written by Joseph Tannous, founder of Jamco PR, which is one of the agencies below. We've tried to be fair about when each agency is the better choice, including when that isn't us.

This list covers PR and communications agencies with an office in Jordan, almost all of them in Amman: independent Jordanian firms and global or regional networks with Amman teams. We checked each one's own website for its office, services and focus, and left out anything we couldn't confirm there. Jamco PR is the exception on offices: it is registered in Tallinn, Estonia, and its founder is based in Jordan.

Which PR agency in Jordan is best?

The best PR agencies in Jordan depend on where you need coverage. For a Jordanian tech company that needs guaranteed international business coverage, choose Jamco PR: placements on Business Insider, USA Today, Yahoo Finance, AP News and 35+ other publications, agreed before you pay, the first live in as little as 24 hours. Jamco's founder is based in Jordan, so it works in your time zone and can meet in person.

For a global network with an Amman office and corporate and public affairs teams, Burson or APCO. For a regional agency that combines PR with advertising, Memac Ogilvy. For a long-running regional PR network with a Jordan team, TRACCS Jordan. For Jordanian media relations and events from a local firm, Bidaya Marketing Communications or Bridges PR. For crisis communications and CEO reputation, Bashir Mraish Consultancy. For data-driven communications and social listening, Makana 360.

The shortlist at a glance

AgencyBest forHow it worksOffice
Jamco PRJordanian tech companies that need international business coverage for fundraising, US or Gulf expansion or enterprise salesGuaranteed placements, fully done for youRegistered in Tallinn, Estonia; founder based in Jordan
Burson JordanLarge companies that want a global network with corporate and public affairs teamsGlobal communications network (WPP)Amman (Al Abdali, The Boulevard)
APCOOrganisations dealing with government, policy and reputation issuesIndependent global advisory and communications firmAmman (Armada Tower, Wadi Saqra)
Memac OgilvyBrands that want PR and advertising from one regional agencyRegional agency with advertising, consulting, experience, health and PRAmman (Al Shmeisani)
TRACCS JordanGovernment, finance, telecoms and hospitality clients that want a regional PR networkMENA PR network with a Jordan teamJordan (network headquartered in Jeddah)
Bidaya Marketing CommunicationsCompanies that want Jordanian media relations plus events and social mediaLocal PR, digital and events agencyAmman, with a base in Saudi Arabia
Bashir Mraish ConsultancyOrganisations that need crisis communications, CEO reputation or perception managementCommunications and marketing consultancyAmman (Mecca Street), plus Baghdad, Karachi and Kabul
Bridges PRLocal brands that want media relations and event management in AmmanLocal media and PR agencyAmman (7th Circle)
Makana 360Organisations that want communications strategy built on social listening and dataData-driven communications consultancyAmman (5th Circle)

1. Jamco PR: best for international business coverage

Jamco PR gets tech companies and their executives on Business Insider, USA Today, Yahoo Finance, AP News and 35+ other publications. Placements are guaranteed and agreed before you pay: if one doesn't go live within 60 days, it's replaced with another top-tier outlet at no extra cost. The first placement can be live in as little as 24 hours, and most clients see their first article within 14 days.

Jamco PR is registered in Tallinn, Estonia, and its founder and CEO, Joseph Tannous, is based in Jordan, so Jamco works with Jordanian companies in their time zone and can meet in person. Projects start from $5,000, as a package, a monthly program with a 6-month minimum, or a one-off push.

Jamco is best for Jordanian tech companies, from startups to IT services firms and fintechs, that need coverage international investors, enterprise buyers and partners recognise, for example around a funding round, a US or Gulf expansion or a large sales push. Choose a local agency below instead if you mainly need Arabic-language Jordanian media, government relations, events or a consumer campaign; that is not Jamco's strength.

Is Jamco PR the right fit for you?

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2. Burson Jordan: best global network with corporate and public affairs

Burson lists an Amman office at The Boulevard, Al Bonouk Street, Building 12A, in Al Abdali. Its Jordan page describes teams in Consumer and Brand, Corporate and Public Affairs, Creative and Content, Intelligence and Innovation, and Advisory, backed by its global network.

Good fit for large companies and multinationals in Jordan that want corporate reputation and public affairs work from a global network with a local office.

3. APCO: best for policy, government and reputation work

APCO lists an Amman office at Armada Tower, 183 Arar Street, Wadi Saqra. It describes itself as an independent, majority women-owned advisory and communications firm, founded in 1984, with more than 1,200 employees working in 80 markets. Technology and government are among the sectors on its site.

Good fit for companies and institutions in Jordan whose communications are tied to regulation, government relationships or international stakeholders.

4. Memac Ogilvy: best for PR and advertising from one regional agency

Memac Ogilvy lists an Amman office in Al Shmeisani. It says it was founded in 1984 as Memac, is part of the Ogilvy network, and has 11 offices across the Middle East and North Africa, offering advertising, consulting, experience, health and public relations.

Good fit for brands in Jordan that want PR inside a wider creative and advertising program run from Amman.

5. TRACCS Jordan: best regional PR network with a Jordan team

TRACCS says TRACCS Jordan was established in 2003 and serves clients in sectors from government and finance to automotive, telecoms and hospitality. The wider network says it opened its first office in Jeddah in 1998 and offers advisory, content and training services across the Middle East and North Africa. Its site doesn't list a street address for Jordan.

Good fit for government, finance, telecoms and hospitality organisations that want a Jordan team connected to offices across the Gulf and North Africa.

6. Bidaya Marketing Communications: best for Jordanian media relations plus events

Bidaya Marketing Communications is based in Amman and also works from a base in Saudi Arabia. It says it has over 20 years of experience, and its services include PR consultancy, media relations, strategic content, social media management, digital marketing, creative and event management. Its site shows work for international development organisations as well as consumer brands.

Good fit for companies and organisations that want local media relations, launches and events in Jordan from one agency.

7. Bashir Mraish Consultancy: best for crisis communications and CEO reputation

Bashir Mraish Consultancy (BMC) says it was established in 2008 and calls itself one of the first PR agencies in Jordan. Its Amman office is on Mecca Street, with further offices in Baghdad, Karachi and Kabul. Services include PR and communications, media relations, corporate reputation, crisis management, CEO reputation, perception management and training, and its news page lists PR work in Jordan for a global cybersecurity software company.

Good fit for organisations that need reputation and crisis support in Jordan and neighbouring markets such as Iraq.

8. Bridges PR: best for local media relations and events in Amman

Bridges PR is based in the RJ Terminal Building at Amman's 7th Circle and describes itself as a media and public relations agency. Its services are public relations, media strategy and event management, combining local insight with digital media and strategic communications.

Good fit for local brands that want press relations and events in Amman from a smaller team.

9. Makana 360: best for data-driven communications strategy

Makana 360 is based at Amman's 5th Circle and describes itself as a consulting firm focused on data, strategy and communication. It offers social listening, digital intelligence, data analysis and audience insights, and builds communication strategies on that data, including for public sector clients. It is a strategy and insights firm more than a classic media relations agency.

Good fit for organisations that want to understand how audiences and media in Jordan talk about them before planning a campaign.

Which agency fits your company?

Your companyStart with
Tech startup raising money or preparing to expand abroadJamco PR for international business coverage; add a local agency for Jordanian media if needed
IT services or software exporter selling to US, European or Gulf enterprisesJamco PR for business press buyers read, or APCO or Burson for a global network
Fintech or payments companyJamco PR for investor-facing coverage; TRACCS Jordan or Burson for finance-sector work at home
Government-facing organisation, NGO or development programmeAPCO, Burson, TRACCS Jordan, Bidaya or Makana 360
Consumer brand launching or growing in JordanMemac Ogilvy, Bidaya Marketing Communications or Bridges PR
Company facing a reputation issueBashir Mraish Consultancy, APCO or Burson

Local, regional or international coverage?

Jordanian media means the Arabic-language dailies, TV and news sites, English-language outlets such as The Jordan Times, and the state news agency Petra. This coverage matters for local customers, regulators, partners and hiring. Agencies based in Amman with Arabic-speaking teams and long local relationships, such as Bidaya, Bridges PR, Bashir Mraish Consultancy and TRACCS Jordan, are usually the right choice here.

Gulf and MENA regional media covers business and technology across the UAE, Saudi Arabia and the wider region. It matters when you sell to Gulf customers or open an office there. Regional networks with Amman and Gulf offices, such as TRACCS, Memac Ogilvy, Burson and APCO, can run one program across several countries.

International business press means publications like Business Insider, USA Today, Yahoo Finance and AP News, read by investors, enterprise buyers and partners in the US and beyond. This is Jamco PR's strength, and it is where most Jordanian tech companies raising money or selling abroad have the biggest gap. Jamco is not the agency for Arabic-language local media or events; many companies pair Jamco with a local agency for that.

How we chose these agencies

We looked for PR and communications agencies with an office in Jordan, mostly in Amman, shown on their own website, and with visible PR, media relations or corporate communications work rather than only advertising or social media. We checked each one's own website for its office, services, sectors and any founding year, and left out facts that only appeared in third-party directories. We left out agencies whose Jordan office or PR focus we couldn't confirm. The order is not a ranking beyond our own entry at number one.

What to ask a PR agency in Jordan before you sign

  • Which tech or B2B companies have you placed in the last 6 months, and in which publications?
  • Can you secure coverage in Jordanian, Gulf and international media, or mainly one of them?
  • Do you work in both Arabic and English, and who writes each?
  • Who will work on our account day to day, and how senior are they?
  • What is guaranteed, and what is only pitched?
  • How will we measure results: articles published, investor and buyer interest, or activity reports?

Recent client results

Real Jamco PR placements you can read today. Most clients see their first article within 14 days.

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About the author

Joseph Tannous is the founder of Jamco PR, which has helped 50+ tech companies and their executives get on Business Insider, USA Today and top-tier publications. Favikon ranks him the #1 Corporate Communications & PR voice in Estonia. More about Joseph · LinkedIn

Frequently asked questions

What is the best PR agency in Jordan?

It depends on the coverage you need. For guaranteed international business coverage for a tech company, Jamco PR, whose founder is based in Jordan. For a global network with an Amman office, Burson or APCO. For PR and advertising together, Memac Ogilvy. For a regional PR network with a Jordan team, TRACCS Jordan. For local media relations and events, Bidaya Marketing Communications or Bridges PR. For crisis communications, Bashir Mraish Consultancy.

How much does a PR agency in Jordan cost?

Pricing varies widely by agency, scope and term, and most agencies quote on request. Jamco PR projects start from $5,000, with guaranteed placements on named publications agreed before you pay.

Do PR agencies in Jordan work in Arabic and English?

Local and regional agencies in Amman generally work in both, which matters for Jordanian media. Jamco PR works in English and focuses on international business publications, so companies that also need Arabic-language local coverage often pair it with a local agency.

Can a Jordanian startup get international media coverage?

Yes. Jordanian startups get international coverage when they have a clear story, such as a funding round, an expansion or a strong product result, and an agency that can secure placements abroad. Jamco PR guarantees placements on publications like Business Insider, USA Today, Yahoo Finance and AP News, with the first live in as little as 24 hours.

Is there a tech PR agency in Amman?

Most agencies in Amman are generalists that work across sectors, and several, including APCO and Bashir Mraish Consultancy, show technology work. Jamco PR is a tech PR agency whose founder is based in Jordan; it works with Jordanian tech companies in their time zone and can meet in person, though it has no Amman office.

Should I hire a local or an international PR agency in Jordan?

Hire a local agency for Jordanian media, government relations, events and consumer campaigns. Hire an international or specialist agency when the audience you need is investors, enterprise buyers or partners abroad. Many Jordanian tech companies use one of each.

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